Wednesday, 30 September 2009

Stakeholders

I've been reading a paper on stakeholders, which is discussed in depth here. Stakeholder attributes are identified as:
  • power
  • urgency
  • legitimacy
The authors then categorise them in a Venn diagram of the three overlapping attributes giving eight areas to the Venn diagram according to their attributes:
  • LATENT STAKEHOLDERS with only one attribute: dormant, discretionary and demanding stakeholders
  • EXPECTANT STAKEHOLDERS with two attributes: dangerous, dominant and dependent stakeholders
  • DEFINITIVE STAKEHOLDERS with a combination of all three attributes
  • Non-stakeholders
What interests me is that I suspect consultants analyse their clients like this, not using Schein's typology, but identifying stakeholder attributes and then consciously managing their clients.

Are public sector clients aware they are being managed?

Mitchell, R. K., B. R. Agle, et al. (1997). "TOWARD A THEORY OF STAKEHOLDER IDENTIFICATION AND SALIENCE: DEFINING THE PRINCIPLE OF WHO AND WHAT REALLY COUNTS." Academy of Management Review 22: 853-886.

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